In today’s uncertain business environment, it’s essential for companies to adopt a multi-channel marketing approach that maximizes their reach and drives sales growth. One of the most effective ways to achieve this is through partner or channel marketing. However, managing and optimizing partner marketing programs can be a complex and time-consuming task.
Partner marketing is becoming increasingly important in today’s digital landscape, and businesses that fail to invest in this channel risk falling behind their competitors. With VSSL Agency’s new partner marketing solution, businesses can stay ahead of the curve and take their partner marketing efforts to the next level.
Utilizing a purpose built platform to manage partner marketing efforts is critical to success, which is why we are so excited about our partnership with Allbound. Allbound’s next generation partner portal platform simplifies and accelerates a business’s ability to onboard, train, measure, and grow indirect sales partners.
In addition, we are thrilled to announce that partner marketing veteran Erik Suhonen will be joining VSSL Agency as our partner marketing advisor. Erik brings decades of partnership experience and will be leading our partner marketing programs working with new clients to develop strategy and refining our partner marketing approach.
Bringing together VSSL’s world class branding, campaign and marketing expertise with Suhonen’s partner marketing and strategy experience and Allbounds next generation partner portal platform we are able to provide our clients with unparalleled partner program marketing support. All marketing programs are not created equal and partner programs require a thoughtful approach to integrate platforms, acquire and engage partners.